Content Design
Designing the content users need, at the time they need it, in a way they expect
Who are we
We solve user needs by writing and designing clear and accessible content.
For us, collaboration is everything. We collaborate with the User Research team to understand our users as best we can and with our UX designers to achieve the best user experiences.
What we do
We have a Squads and Tribes model at Virgin Money, and there are Content Designers assigned to each.
They are passed tasks that link to a given user or business need. Their role is then to dig deeper, and create helpful, accessible experiences, presented in a way that engage users.
How we do it
We bring accessibility and inclusivity together with our distinctive tone to ensure everyone feels welcome and supported.
We test and test again, iterate and iterate again. When the user's happy, we're happy too.

Content Design principles
We solve user needs using clear and accessible content.
Content Design principles